Sofie Geeroms is since 2018 the managing director of the non-profit organization BeCommerce. In 2015, she has founded JASMO, an American early stage start-up company connecting home cooks to customers through a mobile application. Previously, she has worked in the finance industry with Fortune 100/500 insurance companies based in Manhattan, NY. Before heading to the USA, she served several ministerial cabinets advocating interests in social economic files, advancing commercial diplomacy for Belgian companies abroad and revising the federal internal audit system. Sofie Geeroms is a lawyer from training (NY & Brussels Bar): she studied law at Harvard Law School and the Sorbonne Panthéon-Assas II, obtained a Ph.D in Methodology & Taxonomy at the KULeuven.