1st Edition
Cross-border through the BRI

The first edition of the EU CBEC FORUM will  focus on the best ways to engage with China in the Cross-Border E-commerce context, in order to fully take advantage of the opportunities offered by both Europe and China.

E-COMMERCE LATEST TRENDS


Technology evolves rapidly
and the digital market follows it,
stay informed on what the future
holds for your business.

INTERNATIONAL PLAYERS


Representatives of the public
and private sector from Europe
and China will be present
to share insights and expertise.

CROSS-BORDER EXPERTS


Leaders from all relevant sectors
will gather to discuss
the future trends
and challenges in the sector.

EXCLUSIVE LOCATION


A cutting-edge cargo infrastructure
that will soon build
a world-class smart logistics hub
at the heart of Europe.

1st Edition
Cross-border through the BRI

The first edition of the EU CBEC FORUM will  focus on the best ways to engage with China in the Cross-Border E-commerce context, in order to fully take advantage of the opportunities offered by both Europe and China.

E-COMMERCE LATEST TRENDS


Technology evolves rapidly
and the digital market follows it,
stay informed on what the future
holds for your business.

INTERNATIONAL PLAYERS


Representatives of the public
and private sector from Europe
and China will be present
to share insights and expertise.

CROSS-BORDER EXPERTS


Leaders from all relevant
sectors will gather
to discuss the future trends
and challenges
in the sector.

EXCLUSIVE LOCATION


A cutting-edge cargo infrastructure
that will soon build
a world-class smart
logistics hub
at the heart of Europe.

A new cross-border
e-commerce revolution is coming
Are you ready to be among
the leaders of this change?

The speakers
The future of
cross-border e-commerce
in Europe and Asia?

Cross-border e-commerce environment is changing rapidly, both in Europa and Asia, but especially in China: the 1st edition of the forum wants to give you a clear overview of what cross-border e-commerce will be in the next years and how to take advantage of great opportunities for Europe, China and Asia. 

The speakers
What will be the future
of cross-border e-commerce
between Europe and Asia?

Cross-border e-commerce environment is changing rapidly, both in Europa and Asia, but especially in China: the 1st edition of the forum wants to give you a clear overview of what cross-border e-commerce will be in the next years and how to take advantage of great opportunities for Europe, China and Asia. 

Michel Kempeneers

Michel Kempeneers

COO Overseas - Wallonia Export-Investment Agency

Ken Zhao

Ken Zhao

VP Cifnews Global & CEO OBOR Consulting Business Unit

Kuan Huang

Kuan Huang

Marketplace Consultant - Real.de

James Song

James Song

Senior Director - Alibaba Group

Werner Rens

Werner Rens

Consullor General / Head of Marketing - Belgian Custom and Excises

Jean-Claude Semucyo

Jean-Claude Semucyo

VAT Expert - Belgium SPF Finances

Eric Mencke

Eric Mencke

Regional Director - WeGoEU

Chen Weijing

Chen Weijing

Deputy Director - China (Hangzhou) - Cross-border E-commerce Comprehensive Pilot Area

Bram Jan Streefland

Bram Jan Streefland

Founder & Managing Director - ViaEurope

Aaron Yuan

Aaron Yuan

President Assistant - Hongyuan Group

Franck Toussaint

Franck Toussaint

Logistics & Supply Chain Expert - Wallonia Export-Investment Agency

Jennifer Wang

Jennifer Wang

Category Leader EU Food and Health - Tmall Global

Michel Cui

Michel Cui

Head of Benelux & Israel - Alibaba Cloud Europe

Bert Selis

Bert Selis

Cargo & Logistics Manager - Liege Airport

Guido Ghedin

Guido Ghedin

Global CMO - Cifnews

Ingo Schloo

Ingo Schloo

CEO - Zentrada

Bernard Piette

Bernard Piette

General Manager - Logistics in Wallonia

Leila Fan

Leila Fan

China Partnership Manager - Cdiscount

Pierre-Yves Minarro

Pierre-Yves Minarro

COO - Scallog

Allen Yao

Allen Yao

Founder & CEO - D1M

Jan Van Roey

Jan Van Roey

VP Europe Ops, Sales and CS - Landmark Global, part of Bpost

Martin Gross-Albenhausen

Martin Gross-Albenhausen

Deputy Secretary General - German E-commerce Association Bevh

Bart Horsten

Bart Horsten

Managing Director - Horsten International

Giulio Finzi

Giulio Finzi

Senior Partner - NETCOMM Services

Save the date

EU CBEC Forum is waiting for you.

BUY TICKETS RESERVE BOOTH

The Forum

The EU CBEC FORUM wants to become the first and most prominent platform on cross-border e-commerce in Europe where all the players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment.

CROSS-BORDER E-COMMERCE:
UNLOCKING THE GROWTH POTENTIAL

57% online shoppers worldwide already make their purchases from overseas retailers.

EUROPE AND CHINA:
TAKING ADVANTAGE
OF GREAT OPPORTUNITIES

in 2018, 38% of European parcels were purchased from China
DISCOVER MORE

THE CHINESE MARKET:
LEADING THE CROSS-BORDER REVOLUTION

In 2018, the scale of cross-border e-commerce transactions in China reached 9 trillion yuan

WALLONIA, BELGIUM:
DISCOVERING THE EUROPE-CHINA
CROSS-BORDER HUB

Liège Airport will host the new world-class smart logistics hub By Cainiao and it  will serve as the “Gateway to China”

The Forum

The EU CBEC FORUM wants to become the first and most prominent platform in Europe where all the players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment. 

CROSS-BORDER
E-COMMERCE:
UNLOCKING THE
GROWTH POTENTIAL

57% online shoppers worldwide already make their purchases from overseas retailers.

THE CHINESE MARKET:
LEADING THE CROSS-BORDER REVOLUTION

In 2018, the scale of cross-border e-commerce transactions in China reached 9 trillion yuan

EUROPE AND CHINA:
TAKING ADVANTAGE
OF GREAT OPPORTUNITIES

in 2018, 38% of European parcels were purchased from China

WALLONIA, BELGIUM:
DISCOVERING THE EUROPE-CHINA
CROSS-BORDER HUB

Liège Airport will host the new world-class smart logistics hub By Cainiao and it  will serve as the “Gateway to China”

EU CBEC Forum
Organization & Partners

The first and most prominent platform in Europe where all the players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment. 
Thanks to the cooperation between Wallonia and Cifnews, it was possible to mobilize international resources and organize the most comprehensive event ever held in Europe on Cross-Border E-Commerce. In fact, all categories will be represented on stage and the most relevant topics in the field will be discussed. 
DISCOVER MORE

Liegi Airport
About the location 

The Liege Airport is situated at the heart of the Amsterdam-Paris-Frankfurt golden triangle, a highly dense area of production in Europe. All of the largest western European cities are easily reachable in less than one day by truck, which translates in almost 400 million consumers.
The main runaway of the Liege Airport is 3,690 m long, allowing all kinds of aircraft to take off with full cargo holds. It connects a large number of airports in Europe, North America, the Middle East, Asia and Oceania and over 66% of European freight transits through the airport. 
DISCOVER MORE

EU CBEC Forum
Organization & Partners

The first and most prominent platform in Europe where all the players can meet and exchange ideas, find new partners, share experiences and grow their network in this fast-changing global environment. 
Thanks to the cooperation between Wallonia and Cifnews, it was possible to mobilize international resources and organize the most comprehensive event ever held in Europe on Cross-Border E-Commerce. In fact, all categories will be represented on stage and the most relevant topics in the field will be discussed. 
DISCOVER MORE

Liegi Airport
About the location 

The Liege Airport is situated at the heart of the Amsterdam-Paris-Frankfurt golden triangle, a highly dense area of production in Europe. All of the largest western European cities are easily reachable in less than one day by truck, which translates in almost 400 million consumers.
The main runaway of the Liege Airport is 3,690 m long, allowing all kinds of aircraft to take off with full cargo holds. It connects a large number of airports in Europe, North America, the Middle East, Asia and Oceania and over 66% of European freight transits through the airport. 
DISCOVER MORE

Do you want to be among
the cross-border e-commerce leaders?

EU CBEC Forum is waiting for you.

BUY TICKETS RESERVE BOOTH